Get Clarity in These 3 Areas to Get Clients

Get Clarity in These 3 Areas to Get Clients

Being unforgettable starts with your message – aka the big idea you stand for – as the root of all of your marketing efforts. So if something isn’t working around getting new clients, it’s likely because you’re not crystal clear on that message. Below I’ve outlined four area lack of clarity stands between you and… Continue Reading

#65 Six Q’s to Determine Why You’re Not Getting Clients

#65 Six Q’s to Determine Why You’re Not Getting Clients

You’ve been checking off all the marketing tasks you were told to do. But after six months of disappointing results, you’re wondering what the heck is going on. Why aren’t you getting clients?! That’s the question this podcast season of Unforgettable has attempted to answer. Beyond interviewing experts like Stefanie Frank, Alexia Vernon, and Amanda… Continue Reading

#61 Why Flowery Language Can Actually Hurt Your Business

#61 Why Flowery Language Can Actually Hurt Your Business

Discover your highest self. Speak your truth. Tap into the universal energy. After you tell a potential client what you do using that kind of lingo, is she left scratching her head or excited about working with you? More often than not, she’s confused. Because while that kind of language sounds pretty, it’s not clear.… Continue Reading

#60 Copywriting that Doesn’t Feel Salesy with Stefanie Frank

#60 Copywriting that Doesn’t Feel Salesy with Stefanie Frank

Read the transcript now How do you move a potential client to action? It’s not about pretty branding, belonging to the right Facebook groups, or even an archive of blog posts. What it IS about: the words we choose to use when communicating with that potential client. Lots of online gurus make copywriting sound complicated… Continue Reading