#101 Step into Your Moxie with Alexia Vernon

#101 Step into Your Moxie with Alexia Vernon

Have you ever felt like you were tap dancing on eggshells – striving to be liked, give the right answers, and not be called out for failing to be enough of whoever others wanted you to be? My hunch is, even if you answered yes, you may also have experienced a competing desire – to… Continue Reading

#100 [On-Air Coaching] Clearly Getting Your Message Across

#100 [On-Air Coaching] Clearly Getting Your Message Across

Today marks 100 episodes of the podcast (and 3+ years)! To celebrate, I’m giving you another real-life message clarity hotseat with a podcast listener!! You’ll likely hear some of yourself in Jacquie’s struggles and have aha moments alongside her. (The doors to Get Clear, Get Clients close on Thursday at 10pm PST, so if you’ve… Continue Reading

#97 What Makes a Marketing Message Unforgettable?

#97 What Makes a Marketing Message Unforgettable?

It seemed fitting with 5 Days to Your Unforgettable Message starting soon (details below) that I define what makes a message “Unforgettable”. :~) Listen to learn what you need for compelling messaging that calls in your people and why your message is more than simply an elevator pitch. What would it mean for your coaching… Continue Reading

#95 Saying Your Bold Truth Even When It Feels Risky

#95 Saying Your Bold Truth Even When It Feels Risky

It can feel downright risky to say something publicly that you know others will disagree with. Even if it’s something you intensely believe. As the face of your brand, there’s no front to hide behind. And you know the way to stay safe is by keeping the peace. Being safe means you often hesitate or… Continue Reading

#94 The Key to Showing Up as Your Authentic Self Online

#94 The Key to Showing Up as Your Authentic Self Online

Making money is important to support a lifestyle that keeps you fueled and lit up along the way. But if money was your only goal, you wouldn’t have decided to be a coach and create a personal brand. What you crave is shaping people’s lives, making a real impact. So what you need is messaging… Continue Reading

#93 How to Word Your Niche So Potential Clients Get It

#93 How to Word Your Niche So Potential Clients Get It

If people don’t get what you do, they won’t pay you. Plus, if it’s not easily repeatable, colleagues and friends can’t send others your way. Last week, I helped you communicate why your work is worth paying for. In today’s episode, I’m picking up where I left off with another level of practical guidance on… Continue Reading

#92 Communicate Why Your Work is Worth Paying For

#92 Communicate Why Your Work is Worth Paying For

A few weeks back, before I headed out on my Bay Area road trip, I asked my email list a question: What challenges do you have when it comes to clearly communicating your niche, offer or messaging? As I plan out my upcoming challenge and start pre-enrolling for the next round of Get Clear, Get… Continue Reading